Christmas is the time of year where everyone scrambles from store to store, trying to find the best holiday deals they can. But in New York, this means something extra special. The Christmas tree in Rockefeller Center is one of the most popular tourist attractions
I travel the country giving talks, conducting workshops, and implementing strategies for small business. But many have noticed that I don’t look like a typical ad man. They normally tilt their head to one side and try to figure out why I don’t appear to
As I sit at my desk officially one hour into the new COVID-19 Purple Tier curfew in San Diego, I can’t help but think about a few things. First, after just turning 53 a few days ago I once again have a 10pm curfew like
A big thing that we have faced in the United States since the beginning of time is the systematic racial injustices millions have to face every day just being in America. The fight for justice has never been more important than it is now. It
You had one job! This phrase is an ever-popular meme in today’s culture. Usually the headline to someone making a huge, obvious mistake. However, as an entrepreneur or business owner, it is rarely ever a statement that we feel applies to our daily lives. We
The historical concept of entrepreneurship is simple; a trade is learned, then mastered, and eventually utilized to support a household. However, throw in modern capitalism, high margins, franchising, technology integration, marketing, overhead, employee benefits, and taxes, and it undoubtedly gets complicated. Today, we glorify the
From a young age, we are conditioned to avoid topics like politics and religion in certain situations to avoid tensions and conflict. Historically, two of those situations are family gatherings and our places of business, which ironically involve the two groups we tend to spend
As a founder, creating is second nature. You take an idea and build it into a brand that you then market. In today’s world, social media marketing is a no brainer. Many innovators focus on promoting their brand and put their personal social media channels
Launching a new brand in the highly competitive and booming cannabis industry can be challenging. It requires a deep comprehension of the rules and laws for cannabis, as well as a clear vision for the brand you want to build. This industry is flourishing in
With bars, restaurants, stores, offices, and life as we knew it coming to an abrupt halt, some of us have had a lot of newfound time to think. Beyond traipsing down memory lane and pondering if we’ll ever get to enjoy anything resembling our previous
The acreage of hemp production was predicted to decrease in 2020 for the first time since 2014. That was when the 2014 Farm Bill authorized hemp pilot research programs throughout the nation. Although new hemp states have come on board due to the passage of
Whether it be about protests, politics, or coronavirus, the media’s constant negativity recently has been overwhelming. Despite many heart-warming moments during the recent crises, it sometimes feels like there is a relentless barrage of pessimism. Well, there’s no better time than now to cheer us
As in all major life decisions, there are several variables, and weighing the pros and cons is essential; whether to pursue an MBA in entrepreneurship before or during the running of a business is not an easy choice. An article from Forbes reiterates this writer’s
When you’re an entrepreneur, you wear all the hats, and that can be exhausting. If you find yourself drained by the end of the day, and you want someone to help you handle your workload, consider hiring a virtual assistant or VA. Though they have
My first company was built during my college Sophomore year; since then I have built over ten different companies or ventures. More than half of them failed, but the ones that lasted are still paying me a nice dividend to this day. In this article, I am
Content Marketing is the creation and sharing of relevant, valuable, and consistent online material to stimulate interest in products or services. By offering quality information, content marketing inspires prospective customers to become loyal to your brand and can turn into a purchase later down the
One of the advantages to startups is their ability to change gears on the fly. With “fast-paced” and its various synonyms a constant in any job description or elevator pitch, the effects of COVID 19 have made every startup in America put their money where
An individual who plans to start a business venture without proper research should be prepared for the worst. How can you attain success in a niche when you don’t know anything about it? Competitor analysis is quite important as it defines the initial place you
Yours truly remembers the debate in the state where I grew up. Dram shop laws vary from state-to-state. They are the laws that prevent bartenders from serving to minors, to those addicted to alcohol, and those already inebriated requesting more. The effect on life as I
When we think about what actually impacts our decision of whether or not to buy a product, the answer is simple. Recommendations. It might be from a family member, who recommended a certain restaurant. Or a friend, who recommended a pair of running shoes. Or,
