On June 7th, Berkeley’s Ciel Creative Space buzzed with forward-thinking energy at the “Create the Future Summit.” This unique event aimed to explore and shape the future by bringing together leaders from tech, government, art, and community. With over 25 panels discussing topics such as AI, Quantum Computing, and Web3, attendees delved into the impact of technology on various aspects of life and work.
The eagerly awaited panel discussion on “Resources for Early-Stage Companies” featured notable experts like Eric Sundheim, CEO of Mercovus Valuation; Steven Franklin, Economic Development Specialist at the U.S. Small Business Administration (SBA); and Chris Hussain, CEO of RealKey.
Key Resources Highlighted in the Discussion:
1. Fractional Services
Both Eric Sundheim and Chris Hussain stressed the value of fractional services for startups. Instead of hiring full-time staff for every function, early-stage companies can benefit from fractional HR, accounting, finance, and legal services. This approach not only saves costs but also ensures that startups can access top-tier expertise on an as-needed basis. For instance, Hussain shared that RealKey utilized a fractional CFO and outsourced many HR functions to maximize capital efficiency.
2. SBA Resource Partners
Steven Franklin highlighted the extensive support network provided by the SBA through its resource partners, which include Small Business Development Centers, Women’s Business Centers, Veteran’s Business Centers, and SCORE. These partners offer free advice on various business aspects, such as workforce management, HR, and marketing. They provide valuable guidance and support without any cost, making them an essential resource for entrepreneurs looking to start or grow their businesses.
3. Social Capital and Networking
The panelists underscored the significance of building a strong network of advisors and mentors. Chris Hussain and Eric Sundheim both mentioned how crucial their legal counsel had been in connecting them with other essential service providers, such as CPAs and bookkeepers. A trusted network can help founders navigate challenges and find the right expertise quickly, often through personal recommendations.
4. Alternative Funding Sources
Beyond traditional venture capital, the SBA offers various loan programs that are particularly useful for early-stage companies. Franklin explained that many entrepreneurs overlook SBA loans, which can provide the necessary funding to get a business off the ground. These loans come with technical assistance to help with business planning and strategy, making them a viable option for those who might not be ready or able to secure VC funding.
5. Mentorship and Coaching
The importance of mentorship was a recurring theme. The panelists agreed that having a mentor who can provide candid feedback and push founders to realize their potential is invaluable. As Sundheim pointed out, mentors who have gone through similar challenges can offer perspective and guidance that can help startups avoid common pitfalls. This mentorship is not just about giving advice but also about helping founders stay disciplined and focused on their long-term goals.



