Tag
#celebrity brands
FINANCE
Who Owns Fenty Beauty Now That LVMH Wants Out
Rihanna still owns half. LVMH is trying to sell the other half to Jay-Z's MarcyPen Capital Partners, and the price being discussed…
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7 biggest celebrity brand launches of 2026, ranked
Sydney Sweeney, Alix Earle, Tom Holland and four others launched brands this year. Ranked by funding, sales, and whether the business survives…
ENTERTAIN
Sydney Sweeney’s SYRN: Why a Sellout Doesn’t Tell the Whole Story
SYRN sold out its debut collection in hours, then reportedly stalled for seven months. The sellout was a supply metric, not a…
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Ice Spice’s Revlon Fragrance Deal is a Rental, Not a Brand
In Ha Mood launched August 19 exclusively at Ulta, priced $28 to $79. Revlon owns the trademark and carries the P&L. Here's…
PLAY
CardVault by Tom Brady Went From 3 Stores to 17
Brady took half the company instead of a licensing check. Eighteen months later CardVault has 17 stores, 400% revenue growth, and JAY-Z…
PLAY
Reale Actives Made $1M in Five Minutes: Here’s How
Alix Earle's acne skincare brand sold out in 10 hours and did $5M on day one. Who owns it, who funded it,…