Kenny Yarusso
Stories by Kenny Yarusso
GROW
Why the Best Entrepreneurs Think Slower Than Everyone Else
Entrepreneurship today feels like a race against time. Messages arrive instantly while trends move overnight. Entire industries shift in months, not years.…
GROW
Why The Most Underrated Performance Hack in Business Isn’t Another App (It’s Oxygen)
Entrepreneurs will optimize almost anything. Morning routines. CRM Automations. Cold plunge protocols. Supplements that have labels that look like they were written…
GROW
The Productivity Trap! Why Optimizing Your Life Is Making You Smaller
The modern entrepreneur wakes up tired. Not from lack of sleep, but from too much structure. Before the day begins, it’s already…
TECH
The AI Gold Rush Has a Security Problem (And Founders Are on the Front Lines)
Every gold rush begins with optimism, speed, and the quiet belief that someone else will figure out the safety standards later. Artificial…
GROW
Why Fame Alone No Longer Guarantees A Successful Business
For decades, celebrity entrepreneurship followed a predictable script. A famous face attached to a product. A licensing deal dressed up as ownership.…
GROW
The AI Gold Rush Has a Security Problem (And Founders Are on the Front Lines)
Every gold rush begins with optimism, speed, and the quiet belief that someone else will figure out the safety standards later. Artificial…
SOCIETY
Why Personal Stability is the New Status Symbol
For a long time, stability was invisible. It didn’t photograph well. It didn’t signal ambition. It didn’t move fast enough to be…
GROW
Why the Loudest Version of Success is Losing Its Appeal
For a long time, ambition looked loud. It was boldly announced in Instagram captions, celebrated in late-night posts and emails. It was…
GROW
How Founders Avoid Burnout While Scaling
Close your eyes and picture the hustle culture aesthetic. Dimly lit laptops at two in the morning. A triple shot espresso. A…
GROW
The Creator Economy Meets Venture Capital (New Paths for Founders)
Not too long ago, “Built an audience” was code for “has a lot of followers and hopes they buy a hoodie someday.”…
HEALTH
Sleep Science for Peak Founder Performance
Founders usually tend to speak about sleep the same way gamblers speak about luck. Something pleasant, fickle, and fundamentally negotiable. “I’ll catch…
GROW
Climbing out of Silicon Valley
Ever since Hewlett-Packard broke ground in Silicon Valley in 1939, it has become a hotbed for entrepreneurs and tech startups. The Northern…