Small Business

INSPIRE

Burger King’s New Ad Campaign Will Warm Your Heart

In a refreshing change of pace, Burger Kings across France and the United Kingdom have started a new campaign to urge consumers to order takeout. However, not from their company. As the pandemic drones on, Burger King advocates people order from independent restaurants instead of

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The Realities of Being an Entrepreneur

The historical concept of entrepreneurship is simple; a trade is learned, then mastered, and eventually utilized to support a household. However, throw in modern capitalism, high margins, franchising, technology integration, marketing, overhead, employee benefits, and taxes, and it undoubtedly gets complicated. Today, we glorify the

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5 Variables To Assess When Building A Cannabis Brand

Launching a new brand in the highly competitive and booming cannabis industry can be challenging. It requires a deep comprehension of the rules and laws for cannabis, as well as a clear vision for the brand you want to build. This industry is flourishing in

INSPIRE

Feel Good Kickstarter Projects to Look Out for This Summer

Whether it be about protests, politics, or coronavirus, the media’s constant negativity recently has been overwhelming. Despite many heart-warming moments during the recent crises, it sometimes feels like there is a relentless barrage of pessimism. Well, there’s no better time than now to cheer us

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Should You Pursue an MBA in Entrepreneurship?

As in all major life decisions, there are several variables, and weighing the pros and cons is essential; whether to pursue an MBA in entrepreneurship before or during the running of a business is not an easy choice. An article from Forbes reiterates this writer’s

Personal Finance for entrepreneurs
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3 Hard Lessons on Personal Finance for Entrepreneurs

My first company was built during my college Sophomore year; since then I have built over ten different companies or ventures. More than half of them failed, but the ones that lasted are still paying me a nice dividend to this day. In this article, I am

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How Content Marketing Can Help Increase Your Business’ Audience

Content Marketing is the creation and sharing of relevant, valuable, and consistent online material to stimulate interest in products or services. By offering quality information, content marketing inspires prospective customers to become loyal to your brand and can turn into a purchase later down the

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3 Startups Putting Agility To The Test In The COVID-19 Era

One of the advantages to startups is their ability to change gears on the fly. With “fast-paced” and its various synonyms a constant in any job description or elevator pitch, the effects of COVID 19 have made every startup in America put their money where

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