Since the start of the pandemic, many people have turned to online shopping to pass the time being spent in quarantine. Many up-and-coming brands have popped onto the scene following bursts of orders, gaining recognition on many social media channels across the internet. Most of those brands have been streetwear fashion. Here are the top streetwear brands that have made quite a dent in the fashion world.
1) Jaded London
This brand gained popularity from the rise of Instagram influencers wearing their clothes and posting about it. Beloved by celebrities such as Beyonce, Cara Delevingne, Ellie Goulding, and Rita Ora. Founded in 2013 by Jade and Grant Goulden, the brand is inspired by global street style from East London, LA, and New York.
Pronounced as misbehave, this fashion company was founded at the age of nineteen by Warsaw-based designer Natalia Maczek. She began customizing t-shirts and sweatshirts for her friends under the moniker MISBHV. Now a fully-fledged ready-to-wear label lead by Maczek and creative director Thomas Wirski, MISBHV exudes the youthful energy and DIY sensibilities of Maczek’s original designs, bringing together disparate elements of pop and subcultures to form a uniquely and distinctively post-Soviet aesthetic.
3) Carhartt WIP
Carhartt is known for its work clothes aesthetic, such as jackets, overalls, dungarees, and much more. The women’s section of Carhartt includes more modern pieces, like camo, varsity jackets, as well as the items Carhartt is famously known for. And just like the men’s section, the women’s section compares steadily in availability.
The most famous streetwear brand, worn by celebrities and influencers alike. The brand was founded by Shawn Stussy, a surfer from Southern California, Stüssy has evolved into the most sought-after clothing brand. Stüssy’s entire women’s line is a perfect replica of the men’s line, bringing creative-minds alike flocking to purchase their clothes.
Virgil Abloh has transformed into one of the most famous designers of this generation. And his brand, OFF-WHITE is arguably one of most well-known streetwear brands. OFF-WHITE’s womenswear is filled with insane collection pieces that are considered classics, such as patent leather pants, cropped jackets, and high boots.
6) Prix Workshop
A much smaller brand than the rest, Prix Workshop still has a loyal following on Instagram, and has been worn by many well-known influencers and celebrities. The brand was founded by Esther Ng, a young designer from New Zealand. Worn by Kylie, Khloe, and Kendall, the brand has pieces that you’d be able to spot and identify from a mile away. Bright neon colors, and classic silhouettes, Prix Workshop is setting the bar up high.
Founded in New York by Ronnie Fieg in 2011, KITH has established itself as a world-wide brand, located in many different places across the country. KITH has the best offers on known brands, as well as its own in-house apparel. Styles that never seem to go out of cycle, KITH has options for all types of fashion-lovers, and even sneakerheads.
Out of all of the different Instagram brands, I.AM.GIA seems to always do it best. Founded by Alana Pallister, who is also the co-founder of Australian brand, Tiger Mist. I.AM.GIA is known for their out-of-the-box styles, and the Instagram influencers who wear them. From cargo pants, to multi-colored teddy coats, this brand has broken many traditional fashion statements and are continuing to alter the streetwear scene each season.
9) Danielle Guizio
Danielle Guizio founded her namesake womenswear label in 2014. A New York-based designer and fashion brand, it aims to celebrate modern-day women. From cut-out cardigans, to the famous safety-pin sweater, Danielle Guizio has been recognized by many well-known celebs, including Hailey Bieber, Kendall Jenner, Lady Gaga, and many more.
Which are some of the other best streetwear brands for women? Let us know down in the comments.
This article originally published on GREY Journal.