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Chicago’s retail scene is about to witness a thrilling fusion of creativity and technology as Paramount Pictures joins forces with the innovative Experiential Media Tech Company, Visual Feeder, to unveil an exclusive sneak peek of their highly anticipated film, Teenage Mutant Ninja Turtles: Mutant Mayhem, hitting screens on August 2nd. This dynamic partnership promises to infuse the city with vibrant digital energy and an immersive experience like never before.
With the lively city of Chicago chosen as the backdrop, residents are in for a treat as they get a glimpse into the epic family-friendly comedy featuring some of the industry’s top stars, including Seth Rogen, Jackie Chan, Ice Cube, and Post Malone.
Visual Feeder’s reputation for pushing the boundaries of experiential marketing makes them the perfect collaborator for this venture. By ingeniously reimagining the city’s retail windows, they have crafted captivating digital showcases that effortlessly entice and engage passersby. The campaign spans across 15 prime locations in the city and shopping centers, marking a historic convergence of urban eye-level engagement and cutting-edge interactive technology. The highlight of this marketing spectacle is the use of state-of-the-art Projection Mapping Technology to bring the Teenage Mutant Ninja Turtles to life in lifesize projections, creating an unforgettable experience for all who witness it.
Eddie Yang, the CEO and Co-founder of Visual Feeder, expressed his excitement about the partnership with Paramount Pictures: “The Teenage Mutant Ninja Turtles franchise carries an iconic legacy, and we are thrilled to partner with Paramount Pictures to enhance its promotion. The film’s unique and stylized artwork is remarkable, and our media platform offers the rare opportunity to showcase that in a dynamic video format right at street level.”
With the combination of Paramount Pictures’ cinematic prowess and Visual Feeder’s groundbreaking approach to engagement, Chicago’s retail landscape is set to be transformed into an extraordinary canvas of digital creativity. Don’t miss this chance to witness the fusion of art and technology in preparation for the release of Teenage Mutant Ninja Turtles: Mutant Mayhem.
